Narcity Media Group

We just surpassed the industry benchmark for CTR by a whopping 2.25X with our Narcity article on Decathlon BC's launch! The results exceeded all expectations.  Our strategic approach and engaging content resonated deeply with our audience, driving phenomenal engagement and hitting 108% of our page view targets. 📈 Check out the full case study: https://lnkd.in/gWrpJZ3p

“People in Canada can’t see this content” It’s been almost a full year since the block of News on Instagram and Facebook in Canada. And the repercussions have been disastrous for the online news industry. I gave my comments and our perspective to Toronto Star reporter Raisa Patel on the “terrible” loop hole in the Online News Act (Bill C-18), and how news publishers are currently getting double f*cked — my words 🤠 It’s time the CRTC steps up and proposes amendments that fit the reality of how news content is being shared and consumed on social media… not the faulty assumptions our Government had last year when they decided to call Meta’s bluff.

Pizza Pizza Limited's Valentine's Day campaign with NMG's Rally™ was a delicious success! 🍕 With creative storytelling and strategic creator partnership, the campaign achieved an impressive 1.5x the industry benchmark for engagement! Check out the case study to discover how we made this happen: https://lnkd.in/gFkHbKYq #BrandedContent #CanadianMedia #InfluencerMarketing #CreatorEconomy

45% of Canadians use social media for home decor inspiration. 🏡 That's a massive opportunity! But are you partnering with the right creators to tap into this engaged audience? Meet 5 exceptional Canadian lifestyle and decor creators who are not only setting trends but also fostering authentic communities: Nancy (Calgary): This Toronto-turned-Calgary creator champions the beauty of simplicity in home decor, DIYs, and thrifty finds. Her stunning food photography and recipes are an added bonus! Alex (Qubec): A wellness, lifestyle, and productivity guru, Alex shows her audience how to juggle a busy corporate schedule, part-time studies, and a healthy lifestyle. She's the queen of organization and a role model for young professionals. Cynthia Lamarre-Bourret (Saint-Sauveur): This French-Canadian architecture student creates visually stunning content showcasing her architectural knowledge and student life. Her moody, minimalist aesthetic is resonating with a growing community. Sheza (GTA): A family medicine resident doctor turned cleaning and lifestyle creator, Sheza's relatable content and cleaning motivation has amassed a loyal following. Her unique perspective as a healthcare professional adds an extra layer of credibility. Maria (Toronto): Maria is a self-care advocate sharing her expertise on skincare, beauty, home decor, and daily wellness rituals. Her educational and professional background in this industry shines through in her informative and engaging content. These creators understand the Canadian consumer landscape and know how to create content that resonates with their audience. They're not just influencers; they're storytellers, tastemakers, and community builders. #CanadianCreators #LifestyleContent #HomeDecor #InfluencerMarketing 

Pizza Pizza recently collaborated with Rally, Narcity Media Group's dedicated content creator division. The result? The campaign achieved 1.5 times the industry benchmark for TikTok engagement! Find out more below! ⬇️

🚀 We're Hiring a Copy Editor 🖋 Are you a grammar whiz with a passion for content? Join Narcity Media and help us innovate the future of local media! As a Copy Editor, you'll play a pivotal role in ensuring our content is accurate, engaging, and up-to-date. Do you thrive in a dynamic environment and have a keen eye for details? If so, we want YOU on our team! 📩 Apply here: https://lnkd.in/drQiwFYn Learn more about our culture and recruitment process here: https://lnkd.in/eTuhgypF

Our local creator talent agency, Rally™ is on a tear recently 🔥 Last month Rally™ Creators made a combined NET total of over $38,780... 11 branded content deals were sold in May with tier 1 brands such as Air Canada, Hellman's, Knorr and DoorDash just to name a few. Here's what makes Rally unique in the market: - We know how to tell powerful brand stories because we've done this for over a decade through Narcity Media Group - The Creators in our roster have extremely high engagement rates (no one has below 5% organic engagement rates) - We have transparent pricing for all creators (no more guessing how much it'll cost) - We can easily tap on guaranteed views and engagements depending on marketing objectives, this means campaigns can scale to really high levels There is still some education to be done in the market to start unlocking bigger buys, but overall buy-in is increasing month over month which we're super happy about. Oh and did I tell you we're about to launch our Community Round on FrontFundr? 👀 Fill out this quick survey to get first access before we launch: https://lnkd.in/e3fb_SPb #rallycreators #creatoreconomy #canadianmedia #influencermarketing

In a recent campaign, Dove Men+ Care teamed up with NMG's content creator division, Rally™, to create a hit video. The result? Over 4.2M views and genuine engagement. 🤩 Discover the impact of leveraging authentic content and strategic partnerships to engage a dedicated audience. Take a look at the case study: https://hubs.ly/Q02BlrNJ0 #CanadianMedia #BrandedContent #InfluencerMarketing #CreatorEconomy

"The Drop", a series proudly broadcasted on Narcity's channels, has won TWO 2024 Canadian Screen Awards by the Academy of Canadian Cinema & Television | l’Académie canadienne du cinéma et de la télévision 🔥📺! Canadian Screen Awards Won: - Best Lead Performance in a Web Program or Series: Aisha Evelyna 😍 - Best Supporting Performance in a Web Program or Series: Aurora Browne 🏆 Jackie Vandinther, News Creator Fellowship Manager (Previously Senior Video Producer) at NMG stated, ''Seeing The DROP walk away with these awards is incredibly gratifying. It's fantastic to see Aisha and Dani's vision and hard work get recognized this way. It means so much to us at Narcity to have played a role in bringing this award-winning series to market. Bravo to the whole DROP crew!'' Discover more here: https://hubs.ly/Q02zQ4Zq0 #CanadianMedia #CanadianScreenAwards #TheDrop

🚀 We're Hiring! Join Narcity Media as a Client Partner 🚀 Are you a bilingual, driven sales professional in Quebec, passionate about the future of local media and cultivating superior client relationships? We want you on our team! 🌟 Key Responsibilities 1. Strengthen client relationships 2. Forge new partnerships 3. Develop tailored campaign strategies 4. Work cross-functionally with our internal creative team 📩 Apply Now here: https://lnkd.in/dnuK63aW _________________________________________________________________ 🚀 Nous recrutons ! Rejoignez Narcity Media en tant que Partenaire Client 🚀 Êtes-vous un professionnel de la vente bilingue et motivé au Québec, passionné par l'avenir des médias locaux et la cultivation de relations clients supérieures ? Nous voulons vous avoir dans notre équipe ! 🌟 Responsabilités clés : 1. Renforcer les relations avec les clients 2. Forger de nouveaux partenariats 3. Développer des stratégies de campagne sur mesure 4. Travailler de manière transversale avec notre équipe créative interne 📩 Postulez maintenant ici: https://lnkd.in/dnuK63aW