Hankook Tire

Hankook Tire’s commitment to a sustainable future is ambitious yet achievable. Join our journey in innovation and discover how our ESG practices are shaping a greener, more responsible world. - Learn more : https://lnkd.in/gzC3PhaT #Hankooktire #DrivingEmotion #Hankook #sustainability #ESG #Tire #Tires #HankookTire #EVtire #EV

Global leading tire company Hankook tire & Technology (Hankook tire) unveiled a new campaign brand film about the ABB FIA Formula E World Championship, an electric car racing competition hosted by the Fédération Internationale de l'Automobile (FIA), on July 17. The brand film showcases the excellent performance and premium brand image of ‘iON' electric racing tires, exclusively supplied by Hankook Tire for Formula E. Specifically, it highlights that all teams participating in Formula E, including high-performance supercar brands such as McLaren, Maserati, and Porsche are equipped with the Hankook iON Race in Formula E competitions. The primary segment of the video shows GEN3 machines, the fastest Formula E race cars with capacity to reach a maximum speed of 320km/h, fitted with Hankook Tire’s iON Race. The film highlights the extraordinary driving performance achieved through the perfect harmony of global high-performance supercars and advanced electric racing tires. Additionally, the film showcases the logos of high-performance supercar brands such as McLaren, Maserati, and Porsche alongside the iON logo on the tires. With a cohesive visual narrative, it emphasises iON as a leading premium brand in the global electric vehicle tire market. The new brand film is available via Hankook Tire's official website, social media channels, YouTube, television ads and various other platforms. Meanwhile, Hankook Tire continues to lead the electric vehicle tire market. The company is the exclusive tire supplier for the Formula E championship, launched the world's first full lineup of electric vehicle-specific tires under the iON brand, and supplies original equipment (OE) tires for major electric vehicle models from global automakers. #HankookTire #DrivingEmotion #Hankook #iON #FormulaE #Premiumcarmakers

[technology in motion] The center of mobility culture ‘DRIVE’ Hankook Tire proudly presents ‘DRIVE’, our culture marketing brand that embodies the ‘drive’ to push the boundaries of mobility culture, steering the flow of time from the present to the future. Experience every journey that we provide how our passion fuels every journey and pushes the boundaries of what tires can do. Get ready to learn about our journey and future directions. Learn more: https://lnkd.in/gVJGZsiV #hankooktire #DrivingEmotion #hankook #DRIVE #Brand #Mobility_Culture #Design

Hankook Tire's attainment of ISCC PLUS as the first in the industry stands as a significant milestone that has garnered global attention. Hankook Tire has been actively researching and developing technologies to substitute conventional fossil-based raw materials with sustainable alternatives. Concurrently, we are optimizing our manufacturing processes to uphold environmental standards, demonstrating steadfast commitment to sustainability across our production cycle. The expansion of ISCC PLUS certification serves as a pivotal element of our strategic objectives. By implementing the mass balance concept of ISCC PLUS, Hankook Tire effectively manages the input and output of sustainable materials of equal performance without complicating factory operations. This capability not only facilitates the production of sustainable products but also drives substantial scalability in our process technology. Hankook Tire has proudly become the first in the world to supply ISCC PLUS certified tires to a leading European premium original equipment manufacturer, incorporating 45% sustainable materials in production. This achievement underscores Hankook Tire's capacity to sustain excellent performance while integrating 45% sustainable materials through advanced technology, demonstrating that sustainability is no longer merely symbolic but has the potential to drive significant and practical change. #HankookTire #DrivingEmotion #Hankook #ISCC #ISCCPLUS #iON #evtire

Last week’s London E-Prix was absolutely epic! 🙌  London, you made it 😍 Thank you for a world-class final weekend 🫶 #hankooktire #DrivingEmotion #hankook #hankookmotorsports #iON #hankookiON #race #racing #abbformulae #season10 #LondonEPrix

Pascal Wehrlein from the TAG Heuer Porsche Formula E Team claimed his first world title in the fully electric series at the Hankook London E-Prix, the grand finale of this Formula E season. He showed contentment with Hankook iON Race by stating the tire was absolutely satisfactory from the warm-up and qualifying to the race.   Hankook was also represented on the podium. On Saturday, Sanghoon Lee, President & COO of Hankook Tire Europe, presented the trophy to the victorious Wehrlein. On Sunday, it was Hankook’s Senior Director Motorsport, Manfred Sandbichler, who handed over the runner-up trophy to new world champion Wehrlein.   As the official technical partner and tire supplier of the ABB FIA Formula E World Championship for two seasons, the drivers have always been able to rely on the Hankook iON Race in all conditions. Hankook’s success is quite unique in motorsport around the world.   Since entering the Formula E World Championship in 2022, the Hankook iON Race has not suffered a single puncture for which the tire was responsible. The tire has been adapting to various circuits, surfaces, and temperatures in the 24 months since Hankook’s Formula E debut in Valencia, consistently providing a high level of grip. Learn more : https://lnkd.in/ghgesQfR

Sponsored drivers of Hankook Tire recently won at Bohemia Rally 2024. First-place winner Dominik Stříteský and second-place winner Filip Mareš both equipped their cars with Hankook’s rally tires for the event.   Established in 1974, the Bohemia Rally is a prestigious motorsports event. This year’s race drew significant attention not only from Czech enthusiasts, but also from motorsports fans globally, as the rally celebrated its 50th anniversary.   Drivers competing in the rally spend long hours navigating a mix of paved and unpaved roads, so it’s crucial to have agile, durable tires that can handle sudden changes in road conditions. This year, participants selected their own tires for the competition,   Hankook Tire is at the forefront of support for global motorsports, having supplied racing tires and sponsored teams in prestigious competitions such as the ABB FIA Formula E World Championship for electric vehicles and the 24H Series for endurance racing.    Hankook Tire’s proactive support for motorsports has cemented the company’s global reputation as a premium brand. Moreover, technology that has emerged from motorsports has enhanced both Hankook Tire’s ultra-high-performance tires and its standard tire offerings, reinforcing the brand’s leadership in technology and quality. Learn more : https://lnkd.in/gWfisEj5 #Hankooktire #DrivingEmotion #Hankook #FormulaE #BohemiaRally

Hello, it's iON X MONO @mono_mars ! Are you ready for the 2024 HANKOOK LONDON E-PRIX? I've just arrived in London for the final rounds of Season 10 of the ABB FIA Formula E World Championship. The London circuit is unique as it combines an indoor and outdoor tracks, allowing for a more diverse racing experience. It's thrilling to see iON and GEN3 racing through the romantic city of London, but it's also bittersweet as the season draws to a close. It really raced by! Get ready for the last part of Season 10 as we head to the stunning landscapes of London with iON and GEN3 racing! @fiaformulaE #Hankooktire #DrivingEmotion #Hankook #OfficialSponsor #HankookiONrace #FormulaE

Hankook Tire displayed its full line-up of electric vehicle (EV) tires at the Electrify Expo Long Beach event in the U.S. The three-day event, from May 31 to June 2, 2024, at the Long Beach Convention Center, exhibited the latest innovations in e-mobility. Hankook Tire exhibited its innovative iON tire portfolio tailored specifically for EVs. As announced earlier this year, Hankook Tire sponsored Electrify Expo’s Demo District, designed to provide hands-on experiences with electric vehicles and accelerate the adoption of EVs by educating consumers about the benefits of sustainable mobility solutions. Hankook Tire participated in the Industry Day press tour, offering attendees an exclusive look at the Hankook Tire booth. Also, the company’s booth hosted EV enthusiast and content creator Kim Java, who shared her experiences on Hankook Tire’s social media channels. In addition to the Long Beach Expo, Hankook Tire had a booth at several other U.S. Electrify Expo locations, including San Francisco on August 24-25, New York on October 12-13, and Austin on November 9-10. #hankooktire #DrivingEmotion #Hankook #iON #ElectrifyExpo #EVtire #longBeach

A fantastic Season 10 of the ABB FIA Formula E World Championship draws to a close this weekend (19th to 21st July) with a grand showdown in Great Britain. Races 15 and 16 of the season at the Hankook London E-Prix will determine the new Formula E world champion.   In pole position going into the finale is New Zealander Nick Cassidy from the Jaguar TCS Racing team, who is currently sitting at the top of the table with 167 points. However, his two closest rivals, Mitch Evans from New Zealand (Jaguar TCS Racing) and German Porsche driver Pascal Wehrlein, are well within striking distance, each with 155 points to their name.   The venue for the grand finale is the English capital London where the 2.080-kilometer track is located at the Exhibition Centre London “ExCeL” in the Docklands area.   The circuit for the Hankook London E-Prix has both an indoor and an outdoor section, as the track runs through an exhibition hall. This unique feature poses an additional challenge for the drivers and the Hankook iON Race. Learn more : https://lnkd.in/gwv2niz5 #HankookTire #DrivingEmotion #Hankook #FormulaE #iON #EVtire #racing #london #racingtire