As a remote-first company, Babylist values the power of in-person connections. Our e-commerce team recently gathered in San Francisco for their annual offsite, which included strategy sessions for 2025 and team-building activities. It was a great blend of productivity and camaraderie! #LifeatBabylist #RemoteWork
About us
Babylist is the leading digital destination for growing families. For over a decade, Babylist has been the technology solution for expecting parents and the community that supports them, expanding from baby registry into a full-service platform that helps parents make decisions with confidence, stay connected and build happy and healthy families. Every year Babylist helps over 9M people make purchases through its registry, app, ecommerce shop and comprehensive product guides. The Babylist ecosystem now includes Babylist Health, which provides access to products and services including insurance-covered breast pumps, Expectful, a new voice in health and wellness for pre-pregnancy through postpartum care, and The Push, a branded content studio that works with the biggest companies in the baby space. With over 59M monthly pageviews and 1.2M TikTok followers, Babylist is a generational brand leading the $88 billion baby product industry. To learn more about Babylist’s registry options, editorial content and more, visit www.babylist.com You can also see a list of open positions at www.babylist.com/jobs.
- Website
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http://www.babylist.com
External link for Babylist
- Industry
- Consumer Services
- Company size
- 201-500 employees
- Headquarters
- Emeryville, California
- Type
- Privately Held
- Founded
- 2011
- Specialties
- Bridging Online & Offline, Consumer Internet, Parenting, Kids, Family Tech, Retail, Technology, Content, and Babies
Locations
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Primary
1900 Powell St
Suite 150
Emeryville, California 94608, US
Employees at Babylist
Updates
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Babylist reposted this
I am thrilled to share that I will be speaking at the Next Legacy Partners 2024 Bridge Summit tomorrow alongside some of the most influential minds in venture and tech. I am excited to talk about “Building a Trusted Brand” with Aly Orady, Prakash Janakiraman, and Tina Sharkey and share all things Babylist with their audience of elite athletes, entertainers, and other leaders.
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We’re delighted to announce the expansion of our health offerings. Babylist is committed to providing expecting and new parents with easier, more transparent access to health and wellness products. Thank you, Axios and Richard Collings, for sharing the news! https://lnkd.in/esaAJhHj
We couldn't be prouder of the entire team at Babylist for their unwavering commitment to supporting new parents, growing families, and gift givers. They’ve always been dedicated to making the journey of parenthood smoother, and the expansion of their health offerings (including broader breast pump coverage, an FSA/HSA shop, and free replacement pump parts through insurance) is another example of that.
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Babylist reposted this
I love babies - So much so that I've joined the Board of Babylist. Things I love about Babylist - A Female CEO and founder 🌸 - Natalie Gordon 🏆 , she built the awesome business to solve the problem of universal gift registry for parents. Who doesn't want a baby bouncy 🍼 ?! Babylist generated over $400 million in revenue last year - expanding into media, and building a health unit to help parents get reimbursement for nursing items. The team is full of amazing leaders - Lee Anne Grant & Jocelene Kwan to name a few of many!! Content, Commerce and CoPay! I'm always asked by women how do you get on a board? 1. Get IN the board meeting at your company. 2. build an active network - I was introduced to Kris Snodgrass and of Norwest Venture Partners at a The Female Quotient event sponsored by Kim Moore and her new firm - U&I Venture Partners. #newfriends 3. Be super responsive and excited about opportunities that are presented. I always listen and take the meeting - I was super impressed with everything I heard and everyone I met in the process - thank you Sonya Brown. Here's a picture of me pregnant at my baby shower in 1994 - just think - when I was pregnant there was no broadband, no iphone, no lInkedIn - but my sister in law made me this awesome cake in a bassinet. Pre - Pinterest 📌 Here's to all the new babies and working moms out there and Babylist! #mothers
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"We're a technology company led by an engineer. We've expanded beyond that initial vision but still keep [registry] as our core," said our Chief Growth Officer, Lee Anne Grant, when discussing Babylist’s growth over the past decade on the Modern Retail Podcast.
Babylist is making moves to be more than just a registry for soon-to-be parents. Lee Anne Grant, Babylist's chief growth officer, joined the Modern Retail Podcast and spoke about its media business ambitions.
How Babylist is building a media empire for new parents
https://www.modernretail.co
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Babylist reposted this
🎉 A HUGE thank you to everyone who stopped by our booth at the Registry Weekend Event on June 22-23 at the Babylist Beverly Hills Showroom & Shop! 🍼👶 We loved showcasing our latest products like the M9, M6, and BS03, and it was fantastic to meet so many of you. 💕 A special shoutout to the Babylist team for hosting such an amazing event and to the experts who provided invaluable tips for welcoming new babies into the world 🙌 Your support means everything to us! 🌟 We can’t wait to see you at our next event! #Momcozy #Babylist #RegistryWeekend #ThankYou #ParentingJourney
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We loved celebrating with expecting parents at Registry Weekend! Thank you to our brand partners—ByHeart, Momcozy, Owlet Baby Care & Perelel—for helping make it a success. See you at our next Registry Weekend on August 17th & 18th!
Registry Weekend at Babylist Beverly Hills was a success! Together with our brand partners—ByHeart, Momcozy, Owlet Baby Care & Perelel—we helped expecting parents celebrate building their registries with education sessions, brand demos, free stuff, and giveaways. A very special thank you to my client partners—Zoee Silber, Yueheng Liu, Jamie Rahaeuser, Ashley Poelman McLain, Lesia Dallimore, Morgan Urdan, Maya Greenberg, Becky Kong & Madeline Sensibile—for spending the weekend at the Babylist Showroom representing their brands and demoing their products for our guests. Our next Registry Weekend is August 17th & 18th. Will I see your brand there?
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Ever wondered what a day in the life of a Social Media Manager at Babylist looks like? Join Peyton Dixon for a tour of our showroom, where we bring parent dreams to life every day. 🍼✨ Experience firsthand how we curate magic and celebrate parenthood with every detail. #BabylistShowroom #LifeAtBabylist #BehindTheScenes
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“One of the most interesting aspects of my job is analyzing user data to identify emerging trends and preferences. I enjoy collaborating on innovative projects, like curating themed collections, which combine creativity and data-driven insights to enhance the user experience.” Elliott Newsom, Associate Manager, Site Merchandising, shares what he loves most about working at Babylist. We’re always looking for great talent to join our ecommerce team. Check out our current openings: https://lnkd.in/dkvwnz9D #LifeAtBabylist #careers #hiring
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Lee Anne Grant, our Chief Growth Officer, was named to Business Insider’s Most Innovative CMOs of 2024 list! Of course, we could not agree more. Lee Anne keeps the Babylist mission to support growing families at the center of everything she works on — and she keeps us motivated (and laughing) along the way. “Grant's role combines the CMO job with head of sales for Babylist's media business. She helped develop a content studio called The Push, where the company's editors, designers, and social-media team work with brands like Nike and Wayfair to run campaigns targeting Babylist's audience.” It’s an honor to be named alongside leaders from Netflix, E.L.F. BEAUTY, and Duolingo. https://lnkd.in/eRJRPpdw #marketing #chiefmarketingofficer #leadership
Business Insider's most innovative CMOs of 2024
businessinsider.com