Content Director

Are you passionate about leading a team to create impactful, sustainable content that inspires positive change? Do you have a keen eye for storytelling and a deep understanding of the power of content in driving brand awareness and engagement? If so, then we have an exciting opportunity for you to join The Tribalist as our Director of Content.

The Tribalist is a dynamic and innovative sustainable home consulting company, committed to helping individuals and families reduce their environmental impact and live more sustainably. Our mission is to provide sustainable, long-lasting alternatives to everyday products, empowering people to make mindful choices that benefit both themselves and the environment.

As the Director of Content, you will play a pivotal role in shaping and executing our content strategy, driving the creation of compelling and educational content that resonates with our audience. You will be responsible for overseeing all aspects of content development, from ideation and creation to distribution and performance analysis. You will have the opportunity to lead a talented team of content creators and work closely with cross-functional teams to ensure our content aligns with our brand values and business objectives.

Key Responsibilities:

- Develop and execute a comprehensive content strategy that supports The Tribalist's brand and marketing goals.

- Lead a team of content creators, providing guidance, feedback, and direction to ensure high-quality, impactful content.

- Collaborate with internal teams to identify content opportunities and align content initiatives with broader business objectives.

- Drive the creation of diverse content types, including articles, videos, infographics, and interactive content, that educates and engages our audience.

- Monitor and analyze content performance, using data and insights to continually optimize our content strategy and drive results.

- Stay updated on industry trends and best practices to inform and evolve our content strategy.

Requirements:

- Bachelor's degree in Marketing, Journalism, Communications, or a related field.

- Proven experience in content strategy and creation, with a strong portfolio showcasing successful content campaigns.

- Excellent leadership and interpersonal skills, with a track record of effectively managing and inspiring a team.

- Deep understanding of digital marketing and SEO best practices, with the ability to integrate these principles into content strategy.

- Strong analytical skills and the ability to interpret data and insights to drive content decisions.

- Passion for sustainability and environmental consciousness preferred.

This is a part-time position with the potential for growth, offering flexibility and the opportunity to make a meaningful impact in the sustainable living space. If you are excited about the prospect of leading content initiatives for a purpose-driven brand and making a difference in the world, we encourage you to apply for this unique opportunity at The Tribalist.