Role Title: Director of Growth
Location: Los Angeles or Remote
About Us: GEM is a consumer nutrition company on a mission to transform human and planetary health through the power of food as medicine. Our core product is The GEM Bite, the first ever real food multivitamin, packed with 20+ whole-food vitamins, minerals, superfoods, prebiotics, and probiotics for foundational health. Join us on our journey to bring delicious nutrition to all and build a healthier food system.
Role Summary: You will directly support the Chief Growth Officer to take GEM to new heights. As the Director of Growth, you will be developing and executing strategies across our entire growth funnel and responsible for achieving our aggressive business goals. You will lead all aspects of our paid media campaigns, as well as organic and product led growth, and be responsible for providing actionable insights and data analysis of performance.
Who You Are:
- Ownership mentality with an entrepreneurial spirit
- You are curious and cultivate a test-and-learn mindset
- You are an energetic self-starter and you’re not afraid to roll up your sleeves – you’re a player-coach type so to speak
- You are driven to achieve excellence, but with regard to impact over effort
- You don’t settle for the status quo and push to find better, more efficient ways to get things done
- You are detail oriented and able to push boundaries
- You thrive in a fast-paced, iterative environment and can give, take and apply constructive feedback
- You feel connected to GEM’s mission and desire to be part of a small but mighty team where you can see and feel the impact of your work
- You believe the customer is at the heart & soul of what we do
What You’ll Do:
- Grow GEM’s target audiences through all organic and paid media channels
- Plan, execute, analyze and optimize user acquisition campaigns across growth channels
- Own all related growth strategies for your channels, including funnel optimizations, managing large budgets, and media planning
- Track, analyze, and report out on key metrics and related company KPIs on a regular basis
- Own the logged-out site experience and, be responsible for onboarding flows, landing pages, and the home-page
- Ownership of our growth dashboards,, keeping an eye at all times on the full conversion funnel
- Evaluate GEM’s tracking and attribution setups and optimize accordingly to ensure top notch and accurate regular reporting
- Maintain your finger on the pulse of all new user acquisition opportunities beyond our existing growth channels
Qualifications & Skills:
- 5+ years of experience in a senior Growth role at a D2C company
- Proven track record of leading paid media campaigns, teams, and agencies
- Deep understanding and proven competencies in at least Meta, Google, and Tiktok.
- Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions
- Hands on experience with a subscription based high growth start-up, a plus
- Excellent communication (written & verbal) skills with high attention to detail and a proclivity for process and organizational improvement
Benefits at GEM:
- Medical (majority covered by GEM), dental and vision insurance plans and free membership to One Medical
- 401k
- Remote Work Friendly
- Flexible PTO policy
- Complimentary GEM subscription and discounts for friends and family
- Monthly Lunch and Learns, happy hours, and quarterly team building off-sites
- A collaborative and passionate team invested in your professional and personal growth
GEM is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This policy applies to all aspects of employment, including hiring, promotion, demotion, compensation, training, working conditions, transfer, job assignment, benefits, layoff, and termination.
-
Employment type
Full-time
Referrals increase your chances of interviewing at GEM by 2x
See who you knowGet notified about new Director of Growth jobs in United States.
Sign in to create job alertSimilar jobs
-
Director of Brand & Integrated Marketing
Director of Brand & Integrated Marketing
Pepper
-
Director, International Marketing
Director, International Marketing
Anastasia Beverly Hills
-
Director, Global Brand & Product Marketing
Director, Global Brand & Product Marketing
Anastasia Beverly Hills
-
Director of Brand & Integrated Marketing
Director of Brand & Integrated Marketing
Pepper
-
Chief Marketing Officer
Chief Marketing Officer
Gortinore Distillers & Co.
-
Chief Marketing Officer - Cosmetics Brand
Chief Marketing Officer - Cosmetics Brand
Cortez Agency
-
Vice President of Marketing
Vice President of Marketing
The Bridger Group
-
Marketing Director
Marketing Director
Zest Dermatology
-
Senior Director/Vice President, Global Brand Marketing - Revolutionary Brand Development Firm
Senior Director/Vice President, Global Brand Marketing - Revolutionary Brand Development Firm
Monday Talent
-
Partner Marketing Director - USA
Partner Marketing Director - USA
Indigo Slate
-
Head of Brand
Head of Brand
Happy Mammoth
-
Sr. Director, Partner Marketing
Sr. Director, Partner Marketing
Included Health
-
Director, Growth Marketing
Director, Growth Marketing
Healthmine
-
Vice President of Marketing
Vice President of Marketing
CuraLinc Healthcare
-
Head of Marketing
Head of Marketing
Charles Joseph
-
Chief Marketing Officer
Chief Marketing Officer
Gorilla Mind
-
Vice President of Marketing
Vice President of Marketing
Figure8
-
Director of Marketing Operations
Director of Marketing Operations
Curate Partners
-
Director of Growth
Director of Growth
Pangaea
-
Vice President Marketing
Vice President Marketing
FlexPro Meals
-
Chief Marketing Officer | Rapid Growth D2C E-Commerce Scale-Up
Chief Marketing Officer | Rapid Growth D2C E-Commerce Scale-Up
Harmonic Finance Inc ™ | Certified B Corp
-
Global Marketing Director
Global Marketing Director
Forsyth Barnes
-
Director of Brand Management
Director of Brand Management
Suja Life
-
Director of Brand Success
Director of Brand Success
The Lobby
-
Director of Marketing – Remote
Director of Marketing – Remote
Goldstone Partners, Inc.
-
Managing Director of Marketing
Managing Director of Marketing
Acquisition.com
People also viewed
-
Director, of Marketing
Director, of Marketing
-
Vice President Growth Marketing
Vice President Growth Marketing
-
Chief Marketing Officer
Chief Marketing Officer
-
Head of Marketing
Head of Marketing
-
Head of Marketing
Head of Marketing
Looking for a job?
Visit the Career Advice Hub to see tips on interviewing and resume writing.
View Career Advice Hub