Senior Media Director

Senior Media Director | Hybrid / Remote work available | $200,000 - $220,000 + Bonus | Great opportunity for growth | Omnichannel CPG/Retail/Ecommerce Strategy planning & Execution!

I have partnered with a dynamic commerce marketing agency at the beginning of their expansion into North America. Their unique services will see you partner with various CPG partners, major retailers & other high-profile brands.

As part of their expansion into the US, they’re looking to build out their US-based team, with plans to hire a Media Director for their agency. Here, the Senior Media Director will be very hands-on with the strategy, planning & delivery of all media activities, acting within client budgets. You’ll also be overseeing the team’s media planning, buying & optimizing across Open Web, CTV, Social, PPC, OOH & more.

You’ll be joining an office in its early stages, but a company that is very much established within this field, boasting a great track record & performance overseas. You’ll be able to learn the company process & values, whilst also being able to offer your local market knowledge & processes.

Key Responsibilities:

• Own client strategy & growth through excellent media strategy & development.
• Lead the creation, presentation & execution of all media plans, being Agile in your approach
• Measure performance in line with data & client KPIs, ensuring these are constantly accurate & insightful
• Oversee internal/external communication with the wider team, buyers, and outside partners.
• Assist with briefs, presentations & pitches where needed.
• Establish & manage partnerships,
• Travel to HQ, Client sites or events to PR the company as required.

Requirements:

• Proven experience at a Senior director level within a Retail Media discipline for CPG partners/brands, agency-side preferred.
• Evidence of successful planning/buying/reporting processes across major media platforms & tactics. Programmatic & Paid Social is essential.
• Strong knowledge across various media channels (Open Web, CTV, Social, PPC, OOH, etc.)
• Strong experience in relationship building & management, including Ad-Tech partners, Media Owners, Stakeholders & more
• A good business/commercial acumen, along with a great understanding of campaign evaluation, metrics & analytics
• Previous experience within CPG, working around retail media/commerce advertising is very beneficial.

The salary on offer is listed around $200,000 - $220,000. If you’re interested, please apply with your most up-to-date resume & I’ll be in touch.