"It was incredible. It was like a dream coming true." Over the #BritishGP weekend, we were joined by I / AM members Heleen and Viktor from the Netherlands who won our recent competition - receiving flights, accommodation and VIP access for their very first Grand Prix experience. For your chance at unforgettable experiences like this, become an I / AM member today ➡️ https://lnkd.in/gjhSiKMU
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CCO | CMO | CSO | Board Member | Advisor | Globally experienced Marketing & Sales Leader passionate about driving value creation.
🚴♂️ Exciting news for the cycling community! Has Bora-Hansgrohe's partnership with RedBulll game-changer potential for road cycling? 🚴♀️ Red Bull's innovative approach to marketing and content creation has the potential to make road cycling more contemporary and relevant, especially for younger audiences. The success of the Netflix documentary on the Tour de France has already shown that there's a growing interest in the sport. Can we look forward to … 🔹 Engaging Content: Red Bull’s expertise in producing high-energy, captivating content can bring new storytelling dimensions to the sport, attracting and retaining a younger audience. 🔹 Digital and Social Media Marketing: With Red Bull’s strong social media presence, can we expect creative campaigns and viral content that will amplify the reach and popularity of cycling events and the Bora-Hansgrohe team. 🔹 Event Sponsorship and Brand Activations: Innovative event formats and exciting on-course and off-course activations can enhance the overall spectator experience, making races more accessible. 🔹 Youth Engagement: Initiatives such as youth programs and development camps could nurture the next generation of cyclists, ensuring a steady influx of young talent into the sport. Looking forward to seeing how this collaboration will drive new, creative brand activations both on and off the course. 🚴♂️🚴♀️ #Marketing #Innovation #BrandActivation
It's finally time for the Tour de France! Introducing our squad who will race three weeks from Florence to Nice! Allez guys! 🔵 Nico Denz 🔵 Marco Haller 🔵 Jai Hindley 🔵 Bob Jungels 🔵 Primoz Roglic 🔵 Matteo Sobrero 🔵 Danny van Poppel 🔵 Aleksandr Vlasov 📸 Joerg Mitter #redbullborahansgrohe #letour #tourdefrance #tdf2024
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The countdown has begun for the 2024 Summer Olympics in France. French hoteliers have a unique opportunity to maximize their revenue potential by taking a strategic approach to planning for the influx of visitors. Check out this guide offering 8 potential strategy updates to help your organization get ready for all the excitement. Whether you operate in France, or perhaps you're in The Caribbean feting for the rest of the 2024 Carnival Season, or you're in North America gearing up for the 2026 FIFA World Cup, there's a strategy in here for you. #RevenueManagement #HotelManagement
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The countdown is on with less than a month left to share your story in Canada Post / Postes Canada's Tales of Triumph small business contest! With more than $500,000 in prizes up for grabs across 5 categories, Tales of Triumph could help you launch your next chapter. Write or record your story and submit before the April 30th deadline for your chance to win big! https://lnkd.in/gTuQnKbw #TalesOfTriumph #canadapost #canadianbusiness #smallbusinesstips #SMEs #smallbusinesses #digitalmainstreet
Canada Post - Tales of Triumph 2024
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71% of people consider themselves a casual or “huge” sports fan. Do you have any sports-related trips lined up? This is how airlines will support your travel plans. ✈️ Air France will add more flights to Paris for the upcoming Summer Olympics from July 26 to August 11. ✈️ People based in 17 U.S. and five Canadian cities can fly nonstop to Paris to see the games firsthand. ✈️ Passionate about tennis or European football? Several British and foreign carriers will take you to Wimbledon and the UEFA Champions League final in London. ✈️ Are you more info the speed of Formula 1? Air France added extra flights for the world-famous Monaco Grand Prix. You may want something more exciting than watching a game on TV. Why don’t you go see your favorite team or player firsthand? After all, there’s a reason why airline names appear in stadiums and on team jerseys. They want you to fly with them to your next travel destination. Think about these flights when determining where to watch your team. You may have the time of your life on your next trip. https://lnkd.in/erSJyQNy #sportstourism #sports #aviation #flights #traveldemand #tourism #travel #france #paris #olympics #2024olympics #formula1 #tennis #football #basketball #airfrance
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Et voila! So many people I know are going to Paris this summer - are you? The countdown has begun to the 2024 Summer Olympic Games in France. French hoteliers have a unique opportunity to maximize their revenue potential by taking a strategic approach to planning for the influx of visitors. Check out this guide offering 8 potential strategy updates to help your organization get ready for all the excitement. #RevenueManagement #HotelManagement #Hospitality
2024 Olympics: A Golden Opportunity for French Hoteliers
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I love it when you can combine one passion or hobby with another. Always wanted to visit Japan? Always wanted to watch a live grand prix? Why not do both! 💙 Packages like this aren't just limited to F1. I can offer theater, attraction, concert and other sporting tickets as well, such as rugby or football. Packages can also be highly tailored to your specific desires. For example, you could extend/shorten time in Saudi Arabia and visit Santorini or Antalya for a few nights on the way home. The best part? Booking a package like this through a Travel Agent such as myself gives you complete ATOL protection ✅ . An added security you wouldn't get when booking all these elements individually yourself. The even better part? You're one quick phone call or text away from a solution to almost any problem. No lengthy phone waiting times or stressful internet searching from your mobile whilst in a crowded airport. #formula1 #formulaone #grandprix #sportstravel #sportstourism
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Great article on the prepping up of the Presidents Cup!
Des nouvelles passionnantes pour tous les amateurs de golf et le milieu des affaires canadien! 🏌♂️ La Coupe des Présidents qui aura lieu à Montréal l’année prochaine, promet de l’action de classe mondial sur le terrain. Rejoignez-nous alors que nous préparons cet événement majeur et découvrez les opportunités d’hospitalité corporative qui vous attendent. Nous vous suggérons ce bel article du The Globe and Mail pour en savoir plus! Contactez-nous pour plus d’informations. ------------ Exciting news for all golf enthusiasts and the Canadian business community! 🏌♂️ The Presidents Cup is teeing up in Montreal next year, promising world-class action on the green. Join us as we prepare for this premier event and discover the corporate hosting opportunities that await. Swing by this great article by The Globe and Mail to learn more! Contact us for more information. #PGATour #Effix #PresidentsCup #PresidentsCupMontreal https://lnkd.in/gsMFiJBQ
How Royal Montreal Golf Club is getting ready for next year’s Presidents Cup
theglobeandmail.com
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Here is my review of the Monaco Grand Prix 2024!
Charles Leclerc Vanquishes Critics, Wins at Monaco for First Formula Win Since 2022
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Saudi is moving at such a pace and it can be hard to keep up... this Visit Saudi ad hit spot, debunking common perceptions about the Kingdom. I remember the first time I went to Saudi in 2018 - it was starkly different to how it is today. In little over 5 years the change that I have seen personally is amazing! Here's a few things I have seen... 1. F1 - Sure, money talks, but the street circuit and organisation at the Jeddah F1 race is excellent - a lot of races that have been going for 10+ years are worse to go to and the after race concerts are second to none! This is testament to the Kingdoms will to do things well at the first time of asking. 2. AlUla - given the history of the place, it would have been easy to keep AlUla covered and restrict access - by opening up the area, the Kingdom is embracing its history and showcasing wonders that it has to offer - I personally love the Nabatean history and whilst taking a tour of the place, it is great to see how proud Saudis are that AlUla is in their land. A must visit. 3. Saudi's love a chat - Taxi drivers, restaurant staff, coffee shop workers - you will bump into Saudis and you can have a great conversation with them! One of the best things is also how entrepreneurial they are - I have met people, spoken for 10 minutes and come up with new business ideas with them on the fly 20 minutes later - next time you are over, have a chat! 4. Women drive taxis - there is a huge amount of private taxis that are driven by women - especially young Saudi women. If women want to do something... they can! 5. Optimism is infectious - no matter who you speak to, everyone is excited! It's not a money thing, it's an opportunity thing! Everyone is moving in the same direction - to be the best. The buzz is real! Personally, I can't wait to get going in the Kingdom, we have a few things coming up that could be game changers and having met with a lot of people on the ground, I'm excited to see what's to come. What about you? Have you seen the changes? P.S - love that Messi was in this video and not Ronaldo
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