FenixCommerce’s Post

Thank you K5 - Future Retail 🙏for another successful event assembling the retail community with +4000 visitors, +250 expert speakers. It’s been the mandatory retail event in Germany for me, delivering top notch and up to date insights on how the industry is ticking. As a marketer and participant, I very much appreciated the well-organized event framework (great networking possibilities + catering, no queues). My personal 3 key takeaways: 👉 The industry is not out of the woods yet, due to strong Asian competition (Temu, Shein), but the mood in the industry is much more optimistic as AI offers plenty of new opportunities. 👉 But retailers need to focus on their strengths and key values as e.g. promise of quality and trust (sole pricing/ product assortment strategies will not do the trick) 👉 It is all about speed to market now! Looking for an AI-powered commerce solution and couldn’t get in touch with us onsite? Feel free to reach out now! Mini spoiler alert: Salesforce Commerce Cloud is regularly rated as leading commerce solution in the market by Gartner, IDC and Forrester. Have a look here: https://lnkd.in/eajHpMeV to see what’s new on the most complete, AI-powered Commerce platform on the planet: #composable #headless #Data #AI #powerofplatform #commercecloud #salesforce #K52024

Retailers are distancing themselves from legacy retail monitoring tools, opting for comprehensive solutions that offer visibility across the entire IT landscape. Today, retailers are enabling real-time visibility into the overall health of on-premise physical infrastructure at stores, hybrid and multi-cloud environments supporting business-critical services, and more.   Join this webinar with Splunk and Google Cloud experts as they discuss vital insights for retailers aiming to gain visibility into every corner of their tech stack. In this webinar, you'll learn: - Observability best practices - What an end-to-end observability solution looks like - The business value of a collaboratively engineered solution for physical retail stores - How to kickstart an end-to-end observability solution in retail - The seamless collaboration between Splunk and Google Cloud in delivering end-to-end retail observability. Sign-up here: https://lnkd.in/eMXydK7U #retail #observability #google #gcp #splunk

Insider. is the #1 G2 Leader for the 7th year in a row in 6 categories 🚀 - Mobile Marketing, Personalization, CDP, Personalization Engines, Customer Journey Analytics, and Ecommerce Personalization. In G2’s Fall’23 Reports, we achieved the highest user satisfaction score—a perfect 100/100 ❤️ outplaying all other vendors, including Salesforce Marketing Cloud, Braze, Klaviyo, Iterable, and more. Thank you to our US customers, including Olaplex Inc. (Nasdaq: OLPX), MAXAROMA, and Paper Mart. These achievements are only possible because of you and our community of Growth Makers. Here’s how they rated us:  ✅ 100% of our customers rated us 4 stars and above ✅ 86% of our customers gave us 5 stars ⭐⭐⭐⭐⭐ ✅ 98% of our customers believe in our visionary product roadmap ✅ 97% of our customers love our quality customer service and support Learn more 👉 https://bit.ly/3ZodLM7 #G2Leader #G2Awards #CustomerExperience #OmnichannelMarketing #CX

Retailers are discovering new possibilities for innovation, agility, and cost reduction as they shift their focus from the cloud to an edge strategy. If you're planning your retail edge strategy, here are some helpful tips: 1️⃣ Keep your eye on business outcomes: Set goals for agility, speed to market, customer experience, and operating cost reduction, both in the short, mid, and long term. Partner with experienced teams to prove the value of your innovations. 2️⃣ Determine your data strategy: Understand the amount of data to be processed, the bandwidth requirements, and the latency you can tolerate. Decide which data should be processed in the cloud and at the edge, while ensuring resilience. Real-time POS updates and analytics are popular uses for edge technology. 3️⃣ Define ownership and responsibilities: In larger retail environments, divide responsibilities between applications and infrastructure teams. Align both teams on business outcomes and key drivers. Consider restructuring teams to meet the objectives of a cloud-native environment For more insights read the full article: https://hubs.li/Q02cDsG10 #RetailTech #Retailtrends #Innovation #CustomerExperience #Agility #DigitalTransformation

Strive for more in ’24! Happy 2024! 🎉 As we started to plan our year, we created the framework of “Strive for More in ’24” to help guide us and energize us. With that in mind, you’ll see us posting more on our LinkedIn channels to share our observations on marketing trends and industry changes, and highlighting our work, team, and services. One trend we note recently was conversational commerce. For one of our clients, we created a persona-based, multi-faceted, multi-channel conversational commerce campaign. The advancements in conversational commerce and omnichannel communications are going to have significant impacts on marketing, sales, and customer service that will ripple through to organizations of all sizes. The power of choice has truly shifted to the individual and it’s going to get even more interesting as younger generations exercise their purchasing power. If you’re keeping an eye on conversational commerce, you’ll be interested in checking out our campaign: https://www.ptgeasy.com/ We hope you join us in this conversation💬 and watch us for more in ’24. - The Nurture BumbleBee Marketing Team #conversationalcommerce #marketingtrends #customerservice #marketingsales

Strive for more in ’24! Happy 2024! 🎉 As we started to plan our year, we created the framework of “Strive for More in ’24” to help guide us and energize us. With that in mind, you’ll see us posting more on our LinkedIn channels to share our observations on marketing trends and industry changes, and highlighting our work, team, and services. One trend we note recently was conversational commerce. For one of our clients, we created a persona-based, multi-faceted, multi-channel conversational commerce campaign. The advancements in conversational commerce and omnichannel communications are going to have significant impacts on marketing, sales, and customer service that will ripple through to organizations of all sizes. The power of choice has truly shifted to the individual and it’s going to get even more interesting as younger generations exercise their purchasing power. If you’re keeping an eye on conversational commerce, you’ll be interested in checking out our campaign: https://www.ptgeasy.com/ We hope you join us in this conversation💬 and watch us for more in ’24. - The Nurture BumbleBee Marketing Team #conversationalcommerce #marketingtrends #customerservice #marketingsales

Calling all #retailers – looking to unlock the full potential of your #retail store operations? We thought so. 😉 Mark your calendar for March 26 as we join forces with Google Cloud to share insights that will help you gain visibility into every corner of your tech stack. What are you waiting for? Register here. #SplunkPartners

Imagine you had real-time operational insights telling you when, where and why issues are occurring in your physical retail stores. 🛒 Making the shift from reactive support to acting on proactive and predictive analytics is making all the difference for Splunk and Google Cloud customers. 🛍 Avoid outages + eliminate incidents + reduce costs = deliver resilient in-store shopping. Mark your calendar on March 26th, 2024 at 1pm ET to join Vish Ganapathy and I for an exciting conversation. #SplunkForRetail

Don't Just Survive, Thrive! Top Ecommerce Strategies and Trends for 2024. Pratik Bhadra, CEO of North America, Netcore Cloud, in his latest Forbes feature, shares the trends that will shape North American retail for years to come. The following are some of the highlights from his blog - -Brands will prioritize owned channels over paid media because of rising Customer Acquisition Costs (CAC). -Retailers must focus on making their channels shoppable via technologies such as Inbox Commerce. -Generative AI will automate repetitive tasks, enhance shopper segmentation, create content, and personalize experiences. Read the full article at - https://lnkd.in/gffqp6AA #EmailMarketing #Ecommerce #Retail #InboxCommerce #GenAI #ZeroPartyData #MarketingAutomation #Netcore #Forbes #ForbesTechCouncil