Movers+Shakers on LinkedIn: #cannes #canneslions #marketing #creativity
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Championing Accessible Social Content @RNIB | Prev: Creative Lead on social accounts including Specsavers, Bodyform and Tinder. Writing a novel very slowly
It’s that time of the year again.
To relive the roaring days and rose’ nights.
Waiting for Lions and Smoked Salmons.
And you just can’t stop talking about it.
Year after year.
To motivate.
To invite.
To keep the creative dream alive.
Because not everyone goes there.
And those who went, earned it.
You don’t mind if it becomes a habit.
You don’t mind if it becomes addictive.
You don’t mind waiting for more. And more.
That’s Cannes Lions !
Cannes for advertising folks is not a festival.
It’s pilgrimage.
Naysayers can say anything but it’s a place where like minded brains bring their bodies to feed on creativity.
To absorb art.
To inhale aesthetics.
To soak in beautiful thoughts.
It’s an atmosphere filled with positive vibes and optimistic energy.
Where the vibrations are ecstatic.
Where even subjective frequencies connect somewhere.
If you’ve like to get high on advertising, then
It ain’t over till you’ve got drenched at The Gutter Bar.
#CannesLions#Advertising#CannesFestival#Cannes2024
Events are celebrations, reunions, and introductions rolled into one. We take the stress of planning and logistics away from our clients so that they can enjoyed being surrounded by their loved ones with no distractions!
#norfolkbusiness#eventplanner#eventplanneruk#eventplanning
The joy of event planning lies in bringing people together. This snippet of Dan's speech from his 2022 wedding at Sennowe Park encapsulates the importance of bringing people together.
Planning/coordination: Softley Events Limited
Venue: Sennowe Park
Filmography: Tanya Allenby
If you'd like to know more about our bespoke wedding and event planning services, please visit our website: softleyevents.co.uk.
#eventplanning#weddingplanner#eventplanneruk#norfolkbusiness
You Cannes Do it.
To all those who know what it feels like being there but are not there!
Cannes.
A name that makes your adrenaline rush.
A place that does justice your dopamine.
Once you taste the experience, you want to be there every time.
Year after year.
Because that place is like no other place on earth.
The levels of positivity, the depth of creativity and the height of festivity, all are of a different tangent there.
It’s a small beautiful world where talents people come to celebrate creativity.
To see how their hard-work fared amongst others.
To see how high the bar has been raised.
To see how many times the toast will be raised in the bars.
To take back home beautiful memories gathered along with Rose’ and Smoked Salmon.
To walk the red carpet and feel proud of all the deadlines you met and options you gave.
To all the clients who stood by your ideas and all the briefs you had to fight.
To all the sleepless nights and endless changes.
All those moments of seemingly fruitless efforts look like they were all stepping stones to the stairs leading to the Palais.
From display to shortlist to Lion, every day you spend there just makes you feel you are in a paradise of art.
You feel you have left the earth somewhere behind and now you are with like minded people who have joined you to create another beautiful place in this space somewhere.
A place that has beautiful solutions to almost all the problems in the world.
A place that never sleeps. But keeps the dreams alive.
And while once is just not enough, once you visit there you can live in its memory for ever.
A place every creative person must visit.
A festival every advertising person must attend.
And sooner you make it, the better.
#advertising#cannes#canneslions#cannes2023#awards#creative#motivation#keepgoing#dontgiveup#nevergiveup#hunger#festival#linkedinstories
I help busy business owners keep their people and businesses safe and compliant. Ready to take the first step to a safer business? Message me SAFE to get started
We're deep in the midst of the 2024 summer season.
Lots of events have been delivered successfully.
There are plenty more to come.
I'd love to hear how your season has been going -
What has been your biggest challenge in the safe delivery of your events so far?
And how did you overcome it?
#safetyacumen#eventsprofs#eventmanagement#festival#safetyculture#clientsuccess
Creative Chairman at Pereira O'Dell, Chief Creative Officer at Serviceplan Americas, Founder at Silverside AI, Author The Girl from Wudang, board member at The AdCouncil and The One Club for Creativity
At Cannes, ceremonies should be sacred. Untouchable. Unconflictable.
Listen, I’m coming to terms with the fact that my yearly week to study the craft without the noise of business is gone. But one thing I can’t get over: companies scheduling events — dinners, parties, meetings — conflicting with the ceremonies.
That’s such a disrespectful act!
We have all day, all night for shenanigans. Let’s keep the awarding of the lions clear so people still going to France to study can learn without any pressure. So people receiving their career-changing metal can be properly cheered. And most of all, so we keep the work still at the pinnacle of what the event means.
Though while I write that, a sad feeling descends. I’m not sure the perpetrators, the ones scheduling parties and get-togethers during this ritualistic time will even understand my point.
“Of course they can go,” they will say, “we will totally understand!”
I don’t care you understand. I don’t give a damn you’re ok if we go. I care about the dare of scheduling anything during the ceremony that should be the reason the event exists. The symbolic act it represents.
Maybe if people start to speak up, if enough of us refuse to go to any other events during those time slots, even if they are not attending that specific ceremony… perhaps we can bring back a little bit of etiquette around this Festival of Creativity.
Good luck next week to all contenders. Thank you judges for dedicating time to learn on behalf of all of us. Looking forward to seeing some of you next week. And to continue to discuss what’s next in the creative world after that.
#canneslions#creativity#advertising
PJ Pereira, you KNOW I agree. ...to an extent.
BUT, I think we all have to come to terms with the fact that Cannes Lions International Festival of Creativity is now three things simultaneously:
1) A global creative awards show. Or, rather THE global creative awards show.
2) A global Media and Marketing conference.
3) A global celebration of and for the advertising, marketing and media community (with the big players all flexing their big budgets to throw big parties).
In my opinion, none of these exist to the detriment of the other.
I also think ALL OF US could do a better job of engaging in all three aspects.
If you're in the Palais to give or accept awards, set some business meetings that broaden your knowledge, expand your relationships, and stretch your understanding of what's possible.
If you're at MediaLink Beach to open or close deals, walk the twenty-five yards to the Palais and catch a panel or an awards ceremony.
If you're just here for the pickleball at Stagwell Sport Beach, or to see Arcade Fire at Spotify House, how do I get your job? But if your job has you here for awards and meetings, don't be shy about rewarding yourself with some of the fun.
Let's not fight what Cannes has become, let's make the most of it.
See you all on the Croisette, and in meetings, and in the Palais, and, yes, probably at the bar.
p.s. I think it's worth noting that while scheduling conflicts are real, in my 20+ years of attending awards ceremonies in the Palais, I have never once seen it at any less than way over capacity, standing room only.
Creative Chairman at Pereira O'Dell, Chief Creative Officer at Serviceplan Americas, Founder at Silverside AI, Author The Girl from Wudang, board member at The AdCouncil and The One Club for Creativity
At Cannes, ceremonies should be sacred. Untouchable. Unconflictable.
Listen, I’m coming to terms with the fact that my yearly week to study the craft without the noise of business is gone. But one thing I can’t get over: companies scheduling events — dinners, parties, meetings — conflicting with the ceremonies.
That’s such a disrespectful act!
We have all day, all night for shenanigans. Let’s keep the awarding of the lions clear so people still going to France to study can learn without any pressure. So people receiving their career-changing metal can be properly cheered. And most of all, so we keep the work still at the pinnacle of what the event means.
Though while I write that, a sad feeling descends. I’m not sure the perpetrators, the ones scheduling parties and get-togethers during this ritualistic time will even understand my point.
“Of course they can go,” they will say, “we will totally understand!”
I don’t care you understand. I don’t give a damn you’re ok if we go. I care about the dare of scheduling anything during the ceremony that should be the reason the event exists. The symbolic act it represents.
Maybe if people start to speak up, if enough of us refuse to go to any other events during those time slots, even if they are not attending that specific ceremony… perhaps we can bring back a little bit of etiquette around this Festival of Creativity.
Good luck next week to all contenders. Thank you judges for dedicating time to learn on behalf of all of us. Looking forward to seeing some of you next week. And to continue to discuss what’s next in the creative world after that.
#canneslions#creativity#advertising
A Carrot named Cannes !
First of all, Congratulations to every winner, every shortlist and every entrant at Cannes 2024.
The festival of creativity is not what is celebrated at The Palais des Festivals et des Congrès.
It starts the moment you get that one thought that sprouts as a potential idea which you want to share and wait for it to be accepted.
And then when you take efforts to sell the idea to your client.
Making sure the idea is executed,
refined and crafted to perfection.
When you spend days and nights perfecting the case presentation.
Then eagerly wait for the competition to be thrown open for entry.
Finally looking for the right category to be entered in and then looking forward to the shortlist announcement.
From the day you get the idea to the day you get the results, every moment is a celebration of creativity.
From ideation to appreciation to acceptance to approvals to execution to submission, every milestone is a celebration.
And just after the festival,
the race will start.
To hunt the Lion next June.
No matter how many Lions you bring to your shelf, the Lions never cease to attract you.
Every Lion home is a reason for bringing the other Lion home.
It’s not about why you didn’t get
the Lion this year,
It’s about how long can you feed the Lion in you and keep it alive.
Because the blood you tasted will keep on feeding the Lion of your dreams.
It will never dry.
The Lion will chase the ideas in your veins and get it out without waiting for any brief.
The Lion will roar and get the approvals.
The Lion will not let you sleep.
As long as the Lion is looking for it’s prey inside, you’ll continue to hunt.
It takes a Lion to hunt a Lion.
So keep the Lion on its paws and be ready to rule the jungle.
#canneslions2024#cannes#canneslions#cannes#advertising#AdvertisingAwards
ICYMI: Cannes may be over, but the Adland is still buzzing with insights and debriefs on the groundbreaking work showcased at the festival this year.
Ben Essen has shared some thoughts on how creativity thrives on reimagining the past, featured in his piece for Campaign. He states, "...all the ground-breaking Grand Prix winners contain recognisable fragments of great ideas that have come before."
He continues, "A [better] question for any creative review is: "We know this worked before, so how do we twist it for a new context?" This lets us leverage the proven effectiveness of past campaigns while infusing them with contemporary relevance."
Read his analysis and explore the trends and winning work that filled the Croisette conversation: https://lnkd.in/ecYZXVfn#CannesLions#Creativity#Adland
Uncensored CMO Podcast MD | Commercial Director a.p.e I MiniMBA | ThePowerMBA/ Co-Author of Pivot and Grow I Board Advisor I Mentor
1moWhat about “has anyone seen any good ads yet”?