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Welcome to the first store of TIRA Beauty in North India… now open at DLF Avenue, Saket at New Delhi 👏🏻👏🏻👏🏻 #dlfavenue #dlfshoppingmalls #relianceretail In India, the beauty and personal care market is growing twice as much as the FMCG- led brands, signaling the significance of specialized beauty and personal care-focused players. India’s beauty and personal care market will expand the fastest among comparable countries by size, CGR projected to be 10% between 2022-2027, compared to China at 7% and Indonesia at 8%. Source: ET

Isha Ambani launches 2 new in-house brands to capture India’s beauty market! A year after launch of Tira, Reliance Retail has inaugurated 2 new brands under Tira: Tira Tools and Nails Our Way to earn higher profits from its existing customer base. - Tira Tools is a line of beauty accessories that delivers pro makeup brushes, facial rollers, and beauty sponges. - Nails Our Way features premium nail colour and care products. It also provides a complete manicure solution which vegan and cruelty-free. As Reliance Retail’s digital and ecommerce vertical provided 18% of revenue in Q4 FY24, now, Tira has a strong brand recall and a good customer base. Here are 5 masterstrokes Ambani is playing behind Tira’s expansion: 1. She aims to collect more data from sales volumes, customer demographics, and purchase behaviour, which will be key in creating product offerings. 2. She didn’t partner with third-party brands as they didn’t want to share revenue with anyone else. 3. She targets to create a niche for Reliance Retail and win a larger market share through growth of customers and efficiency. 4. Through in-house brands, she wants to penetrate deeper into different market segments via several vendors. 5. She wants to position Tira as a unique name in the beauty industry which provides new products with the best discounts. As Indian beauty and personal care market is expected to grow to a total GMV of $30 billion by 2027, it will be a tough battle between brands like Nykaa, Tira, Myntra, Amazon, SUGAR Cosmetics, Mamaearth, and others. P.S.- Though Reliance looks like disrupting the beauty and personal care market, it still needs to bring confidence about its product's genuineness and customer service. Do you think Tira can break Nykaa’s stronghold in beauty market? Which brand is your favourite in this sector? Follow #debcreates and Debonkar Roy now for such case studies on India, brands & CEOs! #india #brand #retail #strategy #business

I’ve been in cosmetic distribution for the last 6 years. Having been involved in pretty much every issue across shipping, logistics, sourcing and Korean Beauty, here’s what you actually need to know in 2024: 1. "Beauty Brands" are Dead At Baifumei.com, we understand that the term "beauty brand" is dead.... they are now "wellness brands". It's not just about looking good; it's about feeling good too. Customers care about how a brand makes them feel, not just how it makes them look. This shift is huge – it means customers want products that make them feel good inside and out, and give them an added connection to themselves. At Baifumei.com we can already see which Korean beauty brands will pave the way and which will be let behind. 2. 1-Click Ship In the age of instant gratification, customers are more discerning than ever. One of the challenges in Korean beauty is our consumers are more choosy than ever, wanting the most obscure and niche beauty lines that are low stocked but cater precisely to their requirements...and they want them now. This brings huge emphasise on the need for vendor relationships that understand these needs and fully integrated and efficient supply chains that cater for fast just in time logistics to door. The slowest will not survive! 3. AI & Ingredients AI just brought a huge revolution to the industry - Ingredients insight! Before brands could use fancy marketing play words to confuse customers into what ingredients did, how ethical and sustainable they were and hide away those nasty additives behind skin buzzwords. AI will change that! With the ability to do fast searching on not just what ingredients mean, but how they affect the skin and most importantly if they achieve the marketing claims put forward, will bring a spot light on brands that dont live up to their promises. What ever brands shout about on a product, they better deliver! ----- Baifumei.com – All in One Beauty Distribution 250+ brands 4000+ products in Stock Free EU/UK shipping over $900 #kbeauty #koreanbeauty #koreanskincare

Excited to highlight the incredible journey of Pilgrim in this week's #SpotlightMondays! Founded in 2019 by Anurag Kedia and Gagandeep M., Pilgrim has swiftly become a force in the skincare industry, achieving a remarkable monthly gross sales of 12 crores +. Anurag is also one of the most humble #founders I have met in recent times, his authenticity reflects in the brand. From sourcing ingredients from Korean Jeju Island to French Red Vine, Amazonian Patua, and Spanish Squalene, Pilgrim stands true to its promise of bringing the best of world’s beauty secrets to the Indian consumer . In a competitive beauty and personal care landscape, Pilgrim has carved a distinct niche by prioritizing #productresearch and development, boasting its own R&D team and lab. Unlike many competitors, they focus on creating original formulations, not 'me-too' products. Having personally experienced several of their offerings, I can attest to the consistently high quality, with their Argan Hair Mask being a personal favorite. With a total funding of $20M to date, Pilgrim has set ambitious goals, aiming to reach a revenue of 1000 crores in the next couple of years. Their recent foray into #offline retail with kiosks in Mumbai malls demonstrates a strategic move towards expansion. Beyond product excellence, Anurag and team have also built people excellence with several noted industry veterans joining the brand’s mission. They have been endorsed by #celebrities like Yami Gautam and Kalki Koechlin, which I am hoping has significantly boosted the brand's top-of-funnel awareness. Fun fact: Did you know there's a Danish jewellery brand also named Pilgrim? Talk about shared names across industries! Konark Gaur

BellaVita aims to become India’s biggest perfume brand by 2023   BellaVita, a home-grown #personalcare brand, has set an ambitious target of becoming India’s biggest perfume brand by the end of this fiscal year. The brand, which started as a #skincare brand in 2018 and pivoted to the #fragrance realm in 2021, is eyeing to clock Rs 500 crore in revenue this fiscal and by the end of the next fiscal year, it plans to register Rs 750 crore in revenue.   #BellaVita offers a variety of unisex perfumes such as Skai Aquatic, Luxurious Oud, Refreshing Fresh, Honey Oud, and Patchouli. The brand also offers gift sets, body washes, body lotions, and little luxuries. The brand claims to have over 5 lakh customers and sells over 50,000 products every month. BellaVita is also known for its natural and toxin-free products that cater to the needs of millennials and young parents.   The brand has a strong online presence and sells through its own website as well as other e-commerce platforms such as Amazon, Flipkart, Nykaa, and Myntra. The brand also plans to expand its offline presence and open 200 exclusive brand outlets (EBOs) and 10,000 multi-brand outlets (MBOs) by 2025.   #Anand said that the brand’s vision is to bring luxury in a bottle to Indian consumers and offer them high-quality products at #affordableprices. He also said that the brand’s USP is its direct supply chain, which eliminates middlemen and sources premium ingredients from India’s choicest gardens. BellaVita is one of the fastest-growing #personalcare brands in India, with a revenue run rate of over Rs 200 crore. The brand has raised Rs 15 crore from angel investors and is looking to raise more funds to fuel its growth.   #Beauty, #fashion, #retail and #ecommerce are integral parts of Technopak Advisors' consulting business. #perfume #perfumebranding #businessgrowth #businessideas #bellavita #beautyindustry #beautybrands #consultingfirm #businessmanagement #technopak #technopakadvisors #technopakinsights

Exciting News Alert! Reliance Retail's Tira steps into the realm of beauty accessories with the unveiling of its in-house brand 'Tira Tools'. Introducing Tira Tools! Whether you're a makeup novice or a seasoned pro, this new line of essentials has got you covered. From flawless face brushes to luxurious beauty sponges, a curated collection awaits to elevate your beauty routine to the next level. Offering cruelty-free and vegan beauty accessories, Tira Tools caters to both beauty enthusiasts and professional makeup artists. Launching online and in-store, Tira Tools promises quality, style, and innovation in every product. With the ever-growing ecommerce landscape and rising consumer purchasing power, the beauty and personal care industry in India is experiencing unprecedented growth. Join Tira Tools on this exciting journey in the vibrant world of beauty! https://lnkd.in/gGC5JQhF #TiraTools #BeautyAccessories #Innovation #RelianceRetail #BeautyIndustry #EcommerceGrowth

This sector offers something for everyone. Multiple brands and retailers entering into the India's cosmetic market. From quick-commerce convenience to luxurious in-store experiences. Isn't India positioned to become the global beauty destination of choice? #IndianCosmetics #BeautyRetailTrends #MarketExpansion

We at Sovrenn recently met with the management of Cantabil Retail to discuss the company's future goals :- Here are few Points: Company Background and Operations: Cantabil Retail India Ltd. operates in the apparel industry, focusing on designing, manufacturing, branding, and retailing clothing under the CANTABIL brand. Established in 2000, it has over 500 exclusive retail outlets and employs over 3700 individuals nationwide. Caters to middle to high-income demographics with a diverse range of attire for men, women, and children. Store Configurations: Tailors store sizes based on offerings, with smaller spaces exclusively for men's wear and larger spaces incorporating men's, women's, and kids' wear. Women's wear introduced in 2007, with dedicated stores and availability in a majority of outlets. Sales and Targets: Company has set ambitious sales targets of INR 1000 Crore in FY26 , aiming for substantial growth. Strategically entering the e-commerce space, anticipating significant growth in online sales. Manufacturing Approach: Utilizes a diversified manufacturing approach, with one-third in-house production, one-third outsourced from dedicated units, and another third comprising outsourced items for flexibility and cost-effectiveness. Expansion Strategy: Started in Delhi NCR and organically expanded into Punjab, Haryana, Rajasthan, and Central India. Limited presence in South India, with plans to focus on tier 2 and tier 3 cities in the north, west, and east. Margins and Capacity Utilization: Slight margin variance between in-house and outsourced goods, with in-house products generating higher margins. Operates at 80-85% capacity utilization due to segment constraints. Inventory Management: Inventory-centric approach with inventory turnover lasting 125-130 days, aiming to streamline to 90-100 days. Significant investment required to manage inventory levels across different store sizes. Competitive Landscape: Identifies competitors across three categories: big-format stores, mid-range competitors, and competitors with similar store counts. Plans aggressive yearly store expansions and actively pursues a revenue share through online sales. Market Positioning: Zara and H&M not perceived as direct competitors due to premium positioning and quality concerns. To read this article in very detailed way, visit sovrenn.com now. #cantabil #fashion #apparel #investing Aditya Joshi Akriti Swaroop, CFA Dhruf Mehta

Mumbai-based fashion and beauty retailer Nykaa has brought the beauty brand Florence by Mills to the Indian market. Florence by Mills is created by British actress and activist Millie Bobby Brown, which specifically caters to Gen Z consumers. Click on the link below to know more... Falguni Nayar I Anchit Nayar #nykaa #nykaabeauty #nykaastore #florencebymills #milliebobbybrown #beautybrand #retailnews #retailtrends #retailsector #retailindustry #retailing #retailresults #retailupdates #retailgrowth #retailsectornews #retailindia #retailtrends #retailbusiness #ir #IndiaRetailing 

The Luxury Boom: Premium Cosmetics on the Rise in India The beauty now lies firmly in the eyes of the premium consumer. The Indian cosmetics market is witnessing an exciting shift towards premium and luxury beauty products. India's growing middle class is driving increased purchasing power and a desire for premium experiences. Also, are the consumers getting more aware of ingredients and seeking out high-quality, often natural, formulations. Premium brands are working hard to get attention by offering targeted solutions and customized experiences, catering to unique skin concerns and preferences. This shift presents exciting opportunities for both established and new premium cosmetic brands in India. Understanding local preferences and tailoring offerings to meet the demand for quality and personalized experiences will be crucial for success in this expanding market. Nykaa Forest Essentials Kama Ayurveda Pvt. Ltd. DAUGHTER EARTH SoulTree Colorbar Cosmetics Pvt. Ltd. Trent Limited.(Tata Retail Enterprises) Reliance Retail L'Oréal The Estée Lauder Companies Inc. Shiseido SHISEIDO GERMANY GmbH #premiumcosmetics #India #beautyindustry #luxury #consumerbehavior https://lnkd.in/g9tgM92D