Let me take a moment to share with you the interesting process of wine making.
Wine making is a long-drawn process.
When you see a bottle of wine it is the product of a long drawn process that
lasts several months and sometimes several years.
The process starts from harvesting the grapes unto destemming, crushing, pressing,fermentation, clarification, aging/bottling. Now, if you add the process of planting and tending fine grape that is a lot.
Fine grapes, however well-tended, can hardly last a month, even with the best preservation applied. But when you crush it and ferment, it goes through a tortuous process of remaking that is never convenient.
When you see crushed grape, it never looks anything like that lush, fine-looking fruity plant. But that exactly is the point.
When that fine grape is crushed, pressed, fermented, clarified and aged, it becomes fine wine.
Now, here’s the thing- the longer you age the wine the more valuable it
becomes.
Fine wine, made from grape can last 500 years, may be up to a thousand. In fact, the longer it ages the more expensive it becomes.
In this life we would never become anything valuable without experiencing our own process remaking. Many times, we would need to go through this same process of remaking to become anything of value.
In this life, men will always be built on the threshing floor and never in the glitter of cameras. Many of us want the cameras. We want the paparazzis and that characteristic LinkedIn announcements saying “I am pleased to announce that...”
Nothing wrong with that really but the place of our making will be on the threshing floor where sometimes we may be “crushed”. Where sometimes we are pressed really hard.
Where sometimes we may be fermented. If you fail in that process (God
forbid) you would never emerge.
I challenge you as you go again into this week Abiodun, put in the work. Get squared into the grind.
Deny yourself the glitters of the cameras and build intentionally in secret. It is part of the process for you to “emerge”Wishing you a result driven moment ahead.
Founder of Organic Insider, a weekly newsletter about the organic industry; @livingmaxwell on Instagram; #RollTide
2moAwesome! LOVE Suja!