We've moved! For our advertisers and B2B partners, follow our new page TelevisaUnivision U.S. Advertising and Marketing to stay updated on the latest strategies and insights for growing your brand with critical U.S. Hispanic audiences. For those looking to stay in the loop with the latest company news, be sure to follow our new company page TelevisaUnivision.
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🛍️✨ Consumer Day plus Great News! As an agency dedicated to digital marketing, our primary mission is to ensure the satisfaction of our partners, directly reflected in the positive experience of their end customers. This month in Brazil, we celebrate Consumer Day, a significant occasion that honors the rights won by all of us as consumers engaged with various brands and services. In this context, we are delighted to announce our new partner: Reclame Aqui - a benchmark in the market when it comes to transparency and quality! Its great success lies in providing deeper contact between brands and consumers, increasing security and trust in B2C processes. We are very excited to be part of this reality by using our expertise in media data to contribute to Reclame Aqui's digital performance. Let's go ahead and face the challenges, leverage brand visibility and drive extraordinary results together! 💪📊 #NewClient #SuccessfulPartnership #DigitalMarketing #ReclameAqui #ConsumerDay #ConsumerExperience #Innovation #ExtraordinaryResults
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Go-to-market teams should not have to fly blind when it comes to sharing relevant content with prospects and customers. 🫣 In Adweek, our Chief Marketing Officer Paige O'Neill shares insights on how thoughtfully maintained Digital Sales Rooms supercharge personalization efforts and buyer engagement. 👇
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In Episode 6 of Local Edge - https://bit.ly/3KZ4lRj Brent Fitzpatrick, Executive Director of the Humboldt Chamber of Commerce, shares the importance of a targeted advertising approach, emphasizing the unique loyalty found in tight-knit small communities. Don't miss out on this invaluable insight! Watch the full episode: https://bit.ly/3KZ4lRj #smallcommunities #localadvertising
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Wow - three short interviews in this episode, and Brent bats cleanup on a real Sluggers' Row of guests! Scott Stewart starts off with a compelling argument - while your strategy may be designed to compete for its fraction of Canada's big and medium-sized markets, one in five consumers is in small-town and rural Canada. A campaign that deliberately reaches them gives you a big advantage. And Sarah Thompson offers an eyes-open critique of Bill C-18 and its potential ramifications for social media and traditional news outlets. How does this affect advertising and engagement? Brent brings it all home to the community and individual consumer level - the level with the most engagement, and the level where spending decisions are made. And, as he points out, the place where loyalty still matters. Your community newspaper is a local business, and it's more than that. It's "Main Street in print": it's a shared experience for the whole community. It's a hub of commerce in its own right, and it's a gathering place for news, opinions, and conversations. It builds community. Marketers need to be on that Main Street!
In Episode 6 of Local Edge - https://bit.ly/3KZ4lRj Brent Fitzpatrick, Executive Director of the Humboldt Chamber of Commerce, shares the importance of a targeted advertising approach, emphasizing the unique loyalty found in tight-knit small communities. Don't miss out on this invaluable insight! Watch the full episode: https://bit.ly/3KZ4lRj #smallcommunities #localadvertising
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July is Independent Retailer Month. A month to shine a spotlight on independent retailers nationwide. Now, let’s chat about the not-so-secret weapon of local success: local advertising. Why shout into the void when you can chat directly with the people who walk by your shop or business premises every single day? Local advertising is your golden ticket to getting noticed right where it counts. ➡️ Targeted Impact: Local ads mean reaching people - the right people - your neighbours, your community, and hopefully your soon-to-be regulars. ➡️ Community Connection: Show you’re more than just a shop; you’re part of the neighbourhood. Local advertising allows you to engage on a personal level. Tailor your message and charm your community! ➡️ Boosting Your Brand: Stand out in the local crowd. Be iconic, be a landmark, and be the first name that comes to mind when locals need what you’ve got. Embrace the power of local advertising, we can help you with that!
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The universe of Buyers is shrinking. What can direct mail marketers do? Our team Paula Jeske Glassel, Maria Youth, and Robin Lebo will be on-site at Booth S8 at eTail™, where the top minds in retail meet and collaborate. Book time to meet with Path2Response LLC to learn how we help marketers escape the Black Hole of bad data and repeat audiences. #directmail #directmail #directmailmarketing #retailmedia #retailmarketing #etail #resultsmatter #retail #performancemarketing
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In a recent discussion with Performance Marketing World, Claire's shared details about their successful global personalization campaign with Attentive. The campaign helped Claire's gain over 100,000 new SMS subscribers within five months of launch. "Connecting with customers on their phones is the evolution of communication. With Attentive, it’s easy to get started with SMS. We didn’t have to do any investigation or learning on our end to see strong results fast," says Andres Baez, Senior Digital Marketing Manager at Claire's. Discover the journey that led Claire's to choose Attentive and dive deeper into the results they've achieved: https://bit.ly/4d2eY24
How Claire's grew its SMS subscriber audience by 100k in five months
performancemarketingworld.com
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It's February - and that means I'll be heading to the desert soon to hang with thousands of terrific marketers! Don't be a needle in a haystack - come over and let's talk about how qualified, targeted direct mail drives website and store sales for brands of all shapes and sizes. Ping me now if you want to save time to talk during show. #etail #directmarketing #ecommercemarketing #conversion
The universe of Buyers is shrinking. What can direct mail marketers do? Our team Paula Jeske Glassel, Maria Youth, and Robin Lebo will be on-site at Booth S8 at eTail™, where the top minds in retail meet and collaborate. Book time to meet with Path2Response LLC to learn how we help marketers escape the Black Hole of bad data and repeat audiences. #directmail #directmail #directmailmarketing #retailmedia #retailmarketing #etail #resultsmatter #retail #performancemarketing
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10 Easy Ways to Increase Online Sales! 1.Be Honest in Your Sales Copy 2.Get More Ad Clicks with Ad Extensions 2.Show Off Customer Testimonials and Trust Signals 2.Create a Sense of Urgency 3.Offer a Bulletproof Money-Back Guarantee 4.Offer Fewer Choices 5.Target Lookalike Audiences on Facebook 6.Reduce Friction in the Checkout Process 7.Provide as Many Payment Options as Possible 8.Invest in Quality Product Images
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Are Your Services Visible to Online Shoppers? Notice competitors thriving? 80% of consumers research online before engaging. Tip: Build trust through consistent online communication. Elevate your brand, gain trust, and bask in the glow of client referrals. Elevate your services today. 💼🚀 #DigitalVisibility #LocalBusinessWin #BrandElevation Dive deeper into online visibility. Connect now!
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Awesome!